Atimade Updates
Together, these updates reflect our brand’s deepening roots in tradition while spreading wings toward a responsible and refined future. At ATIMADE by ATION, we do not merely grow—we evolve, with grace, purpose, and reverence for our roots.
Bestseller
Our signature product
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Bestseller
Our signature product
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Bestseller
Our signature product
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Bestseller
Our signature product
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Bestseller
Our signature product
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Bestseller
Our signature product
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Bestseller
Our signature product
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
At ATIMADE by ATION, we believe that greatness is not born in isolation but is woven through the strength of collaboration. Rooted in the timeless traditions of Indian textile heritage and nurtured by contemporary entrepreneurial vision, we invite passionate individuals, artisans, designers, institutions, and enterprises to become part of our journey through our Collaboration & Partnership Program.
This initiative is designed as a bridge between shared dreams and joint destinies — a structured yet soulful approach to growing together through mutual respect, aligned values, and visionary enterprise.
Who We Collaborate With:
- preserving regional artistry and traditional weaving
- seeking exclusive collections to enrich their shelves
- with a vision for co-creating timeless apparel
- aligned with our philosophy of ethical elegance
- desiring real-time exposure for students of fashion, business, and creative fields
- who wish to leverage our brand for growth-oriented campaigns
Key Pillars of the Partnership Program:
- Every collaboration is built on aligned ideals — respect for the past, commitment to quality, and the pursuit of sustainable fashion.
- Transparent models of commission, joint product launches, or revenue-based incentives, depending on the partnership type.
- Partners receive co-branding opportunities, access to our design pool, marketing creatives, and inclusion in our seasonal campaigns.
- A chance to develop limited-edition collections, capsule edits, or collaborative product lines under the ATIMADE umbrella.
- From technical training to business know-how, our ecosystem enables personal and professional enrichment.
- Features on our website, social media, editorial space, and newsletters — helping you reach a larger, more engaged audience.
- We prioritize fair trade, slow fashion, and the preservation of India’s rich sartorial legacy, making our partnerships not only profitable but purposeful.
Our Commitment to Collaborators:
We treat every collaborator not merely as an associate but as a Custodian of the Brand's Vision. With fairness as our foundation and integrity as our compass, our partnerships are curated with sincerity, managed with professionalism, and nurtured with gratitude.
Becoming a Partner:
To initiate a collaboration, prospective partners may express interest through our official communication channel. Each application is reviewed with attention to background, alignment with our brand ethics, and scope for mutual contribution. Upon selection, a formal Memorandum of Collaboration (MoC) or Partnership Agreement is signed, outlining duties, rights, and terms.
About Us
At the heart of every heritage lies a thread — a thread that weaves stories, shapes identities, and preserves timeless grace. Atimade by Ation is not merely a clothing and accessories brand; it is a revival of refined tradition, an ode to eternal aesthetics, and a solemn tribute to the art of purposeful fashion.
Founded under the resolute vision, ATIMADE was born with the intention to uphold the sanctity of design as a disciplined craft. Here, every garment is more than fabric — it is a philosophy stitched with integrity, a silhouette drawn from cultural wisdom, and an offering to the discerning spirit.
Our creations are steeped in values — of modesty, authenticity, and resilience — echoing the silent strength of the wearer. We believe in crafting pieces that do not chase trends, but rather, stand apart with understated elegance, enduring charm, and soulful construction. Each fold, pattern, and motif is chosen with care, to celebrate the wearer’s individuality while grounding them in cultural identity.
Atimade is meticulously divided into structured divisions, where each team functions under disciplined order and noble responsibility. From e-commerce operations to creative strategy, editorial finesse to brand modeling — every member plays a sacred role in shaping the brand’s journey, guided by principles of loyalty, excellence, and purpose.
To collaborate with ATIMADE is to walk alongside a brand that values depth over dazzle, essence over excess. We welcome those who share our reverence for tradition, our hunger for quality, and our solemn promise to dress not just the body — but the soul.
We are ATIMADE by ATION —
Where every creation is a commitment.
Where fashion is not fleeting, but forever.
Where legacy is not inherited — it is made.